British Giftware Showcase in Shanghai

Have you ever considered exporting your giftware products to China?

Demands for quality British giftware in the China market is set to increasing with the rapid increasing buying power of people in China, the tradition of using expensive corporate gifts in business and the consumers' desire of using high quality giftware product in home and office decoration.

British products traditionally enjoy the reputation of good quality, reliable and good craft techniques in the Chinese consumers. It is therefore not surprising that market surveys revealed that many importers of giftware in China are extremely interested in searching for suitable products from the UK, especially those products that are associated with British culture and historical events or those associated with special craft technique and unique locations, but complain that few are available to be seen in China.

Maybe you have been too busy to notice the growing potential in the China market? Maybe business has been well elsewhere and China market has not yet become a priority? Maybe you have been to China but found it difficult to market your products because the cultural and business difference and the lack of in-market support? Maybe you are not convinced or not sure that you products have potential in China and wouldn't want to embark on an expensive marketing mission to China?… The British Giftware Showcase in Shanghai is specifically designed to assist British giftware manufacturers to export their products to China and it may be the right solution to the above.

As an UK-China trade service specialist ChinaLink, Liverpool Chamber of Commerce operates the British Giftware Showcase in conjunction Trade Partners UK and the Export Service Department, British Federation of Jewellery and Giftware. In addition, the fifteen Chinese Chambers of Commerce who are members of ChinaLink's Network of Chinese Chamber Partners will provide further in-market support.

You can exhibit you giftware products in the specially designed showcase in Shanghai for a year and receive rapid inquiries from Chinese giftware importers. Trade Partners UK has provided substantial financial support for the setting-up of the case allowing the cost of participating companies to be reduced to a very modest annual subscription. Key features of the Showcase include:

• Allocated shelf space of in the designed showcase for each exhibitor
• Separate display area for product brochure with enquiry form
• Dedicated full time staff to manage inquiries and marketing on your behalf
• Rapid communication of buyers inquiries back to the UK exhibitors
• An active marketing programme targeting the Chinese giftware importers.
• A dedicated British giftware website in Chinese and English

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